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#speaker | #author | #executive | #expert | #Multi-potential

Stop being the best kept secret
in your industry

Catapult your business into a high-valued personal brand.
Strategic, no-nonsense business & personal branding journey with ianka fleerackers.
For an efficient, simple, and profitable business that builds an intellectual
and financial legacy and gives your personal life full scope.

You are the expert in your field, 
but do you stand out?

You know that an audience out there wants to hear what you have to say. 
You want to translate your experiences into an inspiring story that makes an impact. 
You want to get on stage, write a book, become the host of a podcast and video show. 
You can't wait to get started.

Yet you get stuck.

You want to work less, earn more, enjoy life.
You want to do the things you love, with people you like, when you want. 
You want a business with ease that is intellectually satisfying

You want a partner in crime. 
Someone who inspires but also challenges you. 
Someone who knows the drill, who lives the life, walks the talk.
A sparring partner, a mentor.

That is what a highly-valued personal brand can do for you. 

What  it means to become
a highly-valued personal brand 

Personal branding can generate more sales, becoming a highly-valued personal brand is more than that.

You develop a strong unique point of view

A lot of people have the same skils as you. The big differentiator is you and your point of view. 

You dare and love to communicate  your ideas

You want to create content about your knowledge, your industry, your activities. You write, speak, go in debate. What you want is not just more sales. 

Find your Unfair advantage

There is more in your personality then you realize. Let's find out what your unfair advantage is, your conviction and your style.

Become an IP creator

You can not become a personal brand or a thought leader without creating IP and communicating to an audience. Writing and speaking is the only way. Let's become good at it! 

Alignment is your middle name

No fake it till you make it. You want to be congruent in every aspect of your life. That is what will build credibility, trust and authority. This is where most people fail. 

Build your business with ease

You are not here to agree with a status quo. You define your own terms. Also in how you want to do business and your business model.

In other words

01

Transform Your Vision into Reality

Do you want people to perceive you differently but don't know where to start?
You possess a wealth of knowledge and expertise, and you are eager to share that with the world compellingly.
You've written a book, but it has yet to achieve what you expected.
You're a multi-talented individual with a diverse focus and want to harness that without getting lost in chaos.
But how?

You believe in your capabilities, and now it's time to move forward.
02

Embrace Your Potential

You want to be challenged, grow, and make your potential visible.
You want to live according to your values and shape your business to fit seamlessly with your lifestyle.
You aim to make a difference by sharing a story only you can tell.

Embrace your potential by positioning yourself as a premium personal brand
03

Running a business with ease

You have a vision you want to share, but how do you link that to generating revenue?
You have a stable income stream, but you know there's potential for more.
Your annual revenue exceeds €100,000, but you find yourself constantly working in your business with no time for yourself.
How can you grow from here?

You are constantly working on customized solutions, and you're ready for a change. You crave variety in your offerings but struggle to harmonize them.
You thought everything was figured out until the economic downturn revealed that your business model could be more crisis-proof.

I invite you to think differently, act differently, take leadership, and create a domino effect in your life and business.

My expertise is for

Knowledge expert

Who wants to transition from knowing a lot to being known for their extensive knowledge. We aim to evolve and create a business with ease from this transformation.

Multi-potential

A Creative Thinker with diverse talents who wants to leverage their broad expertise.

Senior Executive

A company leader who is ready to make a shift and go solo, combining expertise with business acumen.

Speaker & author

Who is seeking a revenue model and an accountability and sparring partner who understands the lifestyle and can drill down into the details.
I invite you to think differently, act differently, take leadership, and create a domino effect in your life and business.
ianka fleerackers

Let me introduce

Brand Builders  aims to help you become the go-to leader in your field,
develop a thought leader mindset.
You'll deepen your thinking by developing thought leadership IP,
building and strengthening your brand, and better positioning yourself.

Overview
Brand Builders is a 6-month online program for independent knowledge experts.
This hybrid program consists of:

I want you to Own Your Story.
Do work you love, 
with people you like, 
the way you want.
Get paid more for who you are
and what you know.

Frequently asked questions

In what language is Brand Builders

My programs are open for international clients.
That's why the online learning environment is in English.
During our 1:1 sessions you can choose Dutch or English. Group sessions depends on the participation of non-native Dutch speakers. 

Most programs are 12 months, why is this one only 6 months? 

I know. I used to have 12 month programs. And although building a brand & business is a long-game, I'm not convinced that 12 months in a row is the best choice for everyone. We need 6 months to get you started. However results will not always be there after 6 months. But I've decided to give you the opportunity to renew the membership if you want to. You can also stop after 6 months, continue implementing and come back for another 6 months. 

What if I miss a monthly session?

Life is about choices and making priorities. Self-leadership and accountability are important in my work ethic.
If you can not attend or miss a session because you made other choices or have priorities then that is fine by me, but it is up to you to take accountability for that. You can not catch up sessions in the following month. There will be not refund of the sessions you've missed or not have taken due to other choices. 

What if I already know all the knowledge you share?

This program is not just about knowledge gathering. You can find all the knowledge for free on the internet. This program is about curating, experimenting, implementing, sparring, reflection, creation, and having a mentor on your side. 

How do I know you will be a good choice as my guide

A better question is that we need to find out if working together is a good choice.That's why it is important that you first get to know me. You can start following me on LinkedIn , Instagram, subscribe to my newsletter, read my book, listen to my podcast, try out one of my smaller offers...If you have a sense of who I am, that's a good moment to apply for this program. 

This is a limited and high-ticket or high-end program

There are only a limited seats per year available and only by application.It is also a high-ticket or high-end program, which means that this program gives you what you need by thorough curation so you will not have waste time watching unnecessary videos. A high-ticket program comes at a price of +10K. (For Flemish SME -30% KMOP)

How much time do I need to invest in this program?

A better question is: how much of your time is your goal worth? 
You need to at least be able to spend 10% of your time at this transformation. During the program I will learn you techniques to 'find time'. 

Hi, I'm ianka,

I help experts and service based solopreneurs own their story, business and life. Building one-person businesses with personal branding , high ticket offers and diversified portfolios.

I’m the woman they come to when they feel the lack of authenticity in their storytelling, vision, and lifestyle. No fancy complex sales funnels and pushy marketing in this household.

I help you get clarity on the strategy, build skills, systemize your workflow, marketing, and content so you can work less, charge more, and sell your products & services with less manual effort.

As an artist and media professional turned solopreneur turned creator,I’ve developed effective systems with time, skin in the game, and experience in arts, media and business. Read More

- ianka fleerackers
Write your awesome label here.
Many talented professionals want to make a bigger impact and get their work & their ideas better known. That was certainly how I felt when I left my career in arts & media to launch my consulting & coaching practice in 2014. 

In the intervening years,  I've trained experts and leaders, shared stages with international thought leaders, interviewed hundreds of authors.

In November 2023, I published my ninth but first business book on personality branding and thought leadership. But when I started, I only knew how to become a successful, recognised and trusted artist and mediaprofessional. That's why I researched the process of how leading experts, and thought leaders built their personal brands and their platforms. 




I invested more than 100K in coaching, training and masterminds, in order to do it for myself - and eventually, so that I could help others do the same. 

Now, I've distilled what I've learned about growing your platform, your business, and your impact into my programs. My programs are intended for professionals who believe it would benefit their business or their career to be more widely recognised for their skills and expertise.

Because being great at what you do is very different than being recognized for who you are and what you do.

My goal is to help talented professionals get their voices heard, so that the best ideas - not just the loudest voices - are the ones that win.I'm excited to help you share your best ideas with the world. 

Apply today

Apply today

Apply today

Apply today

Apply today

Apply today

Apply today

My high-end programs are only accessible by application.
It is important to find out if and which Builders program is a fit for you.
That's why I invite you to apply via the button.
You will receive a short mail sequence with more information and the application form. 
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